Orbit Fitness: Multi-Location Booking Infrastructure
Zero booking drop-off and top 3 Google local pack placement across 5 gym branches.
Zero checkout drop-off recorded since migration
Across all 5 facility postcodes in Greater Manchester
Lift in monthly trial memberships booked online
The Operational Challenge
Independent gym operator struggling with clunky legacy software that forced members into awkward external booking portals with 25% checkout drop-off.
The Senior Syndicate Strategy
- 01. UX Friction Audit
Identified mobile checkout barriers and session booking bottlenecks across iOS and Android.
- 02. Speed Build Engine
Delivered a custom branded class scheduling system with 1-click Apple Pay / Google Pay checkouts.
- 03. Multi-Location Map Authority
Optimized Google Business Profiles across all 5 locations, driving local workout search traffic.
"Our members love how fast class booking is now. Valitex gave us enterprise-grade software on a fixed 3-week timeline."
— Tariq Mansour, Managing Partner, Orbit Fitness